Amy Law
Leadership & Transformation Expert | Inner + Outer Capability | Executive Coach & Facilitator
Hi, I'm Amy.
I’m Amy Law. I'm a leadership strategist with over 20 years of experience leading teams, navigating complex change, and coaching high-performing professionals across Fortune 500 financial institutions and global brands.
On paper, I had what many professionals strive for: stability, recognition, meaningful work, and a track record of success. Like most of us in our midlife, I also carried an invisible weight that I couldn't not even name what that was.
From the outside, I looked calm, in control, and accomplished.
On the inside,
I was quietly breaking down.
Like many high-performing leaders, I was so focused on holding everything together that I missed the warning signs: the fatigue I couldn’t shake, a mind that never switched off, constant tension in my body, and a growing sense of disconnection from the life I was working so hard to build.
I had unknowingly slipped into survival mode. And I stayed there for many years.
Until I was forced to stop...
For me, it wasn’t a dramatic collapse, but a slow, undeniable erosion of energy, joy, and clarity. A health scare during the pandemic cracked everything open. I was diagnosed with GIST, a rare form of cancer that affects only about 1 in 100,000 people. It was unexpected…yet strangely illuminating.
I found I had been operating on fear, self-doubt, and inherited beliefs.
“Push it through, that's life..."
“This is what “hard work” is supposed to be...”
“If you fail, you'll lose everything..."
The Disconnect
Even when I coached others, supported teams, and built high-performing cultures, I was out of sync with my own truth. And that disconnect eventually caught up with me, physically and emotionally.
The Turning Point
It wasn’t just burnout. I questioned again and again, what 'success' really means in my world. That moment forced a deeper kind of reset.
I started unpacking the layers: how my upbringing, cross-cultural identity, and years in fast-paced, high-pressure environement shaped the way I interacted with the world.
I began to reconnect with what actually energizes me. To lead in a way that feels clear, honest, and sustainable.
It wasn’t easy. But it changed everything.
Today, I help executives who feel they need a breakthrough.
They've followed the rules, and built a version of success that should feel good...but it doesn’t.
I know exactly how that feels and am grateful for the opportunity to serve.
I help executives through executive coaching, team leadership, or immersive programs to uncover alignment gaps and build the inner capability needed to tackle real-world challenges.
Not ready to dive in yet?
Start with a free clarity call and see if we’re the right fit to work together.
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